The perfume 401 will be at WHITE Show 2018, in Milan.

From 21 to 24 September 2018 401 È Amatrice perfume took part at the White Show fair in Milan, set in Opificio Interspazio area. The perfume was being within the best proposals for the 2019 fashion & accessories collection.

WHITE SHOW, born in 2000, is a brand that represents creative Italian excellence and research in fashion world. The event has become a benchmark in the sector at international level.
During the Fashion Week, WHITE SHOW presents the women’s and men’s collections of clothing, footwear and accessories. Many and many Companies in the international fashion scenes recognize in WHITE SHOW the ideal showcase where market needs meet talent and create collections characterized by research, creativity and innovation.
WHITE SHOW is an event different from the other exhibitions: it shows the collections in a “large showroom”; characterized by innovative and unique exhibitions in the fair scene.